The highly anticipated Apple Vision Pro is finally available to the public. During an appearance on Good Morning America, Apple’s CEO, Tim Cook, shared his thoughts on the new device after visiting the Fifth Avenue store. Cook explained that the Vision Pro is a spatial computer with a wide range of applications.
He highlighted the headset’s ability to enhance reality, stating “You and I can be sitting here with the headset on, seeing each other’s eyes and also the screens around us. It amplifies our connection, and that was a key design for us. We wanted people to see each other’s eyes, not get lost in the headset.
Cook described the product as “tomorrow’s technology today,” emphasizing the extensive innovation behind it, with 5,000 patents already in place. Regarding pricing, he mentioned that “Some people will pay for it monthly, some will just buy it. I’ve talked to many people in line, and they’re just going to buy it. But over time, who knows what will happen? We believe we’ve priced it right for its value today.”
Apple Vision Pro Features
The Vision Pro headset comes with ultra-high-resolution displays that offer an extraordinary entertainment experience, supporting Apple TV+, Disney+, and more. It also features powerful spatial computing experiences, offering immersive environments such as national parks or the moon. Users can multitask and collaborate using the headset’s three-dimensional interface, which allows apps to appear side by side at any scale, providing an infinite canvas for work and play.
Other features of the Apple Vision Pro include support for gaming experiences, spatial photos and videos, FaceTime in Spatial, persona representation, and breakthrough design. The headset is modular, with a personalized fit, featuring a three-dimensional formed, laminated glass design, custom aluminum alloy frame, and flexible straps. It also has ZEISS Optical Inserts for vision correction needs with prescription or readers that magnetically attach to Apple’s Brand new Mixed Reality Device for enhanced display clarity.
The ultra-high-resolution display system is made up of 23 million pixels, packed into two postage stamp-sized displays, using micro-OLED technology for stunning visuals. The headset also has an eye tracking system, a high-performance eye tracking system using high-speed cameras and LEDs for responsive and intuitive input. The EyeSight feature makes Vision Pro appear transparent when a person approaches, providing visual cues to others about user focus. The Optic ID Authentication uses iris analysis for unlocking Vision Pro, autofill passwords, and completing payments securely with Apple Pay.
Apple has also given the Vision Pro headset powerful accessibility features, allowing interaction with Vision Pro using eyes, hands, or voice, accommodating various preferences. The device is environmentally conscious, built with 100% recycled rare earth elements, recycled aluminum, and eco-friendly packaging, aligning with Apple’s commitment to sustainability. It also supports Apple’s goal of being carbon-neutral for global corporate operations and manufacturing supply chains by 2030.